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Thursday, September 08, 2005
A Way to Look At Blog Traffic?

(Note: This will probably be of little interest to non-bloggers).

As a Sitemeter Junkie, I spend an absurd amount of time looking at my visitor stats--who sent them, where they are, how many visited in the last hour, day, week, month. But it's sometimes hard to figure out how much progress has been made because of extraordinary events. For example, here's a look at my monthly traffic count for the last year:

As you can see, there are three rather large spikes in traffic. In November, I plugged Brainster's ruthlessly at Kerry Haters, and was able to siphon off some of the traffic that we'd had over there. But like about every political blogger on the planet I lost significant traffic in December. The February spike was caused by my one and only Instalanche as I noticed the witchhunt developing on the Left for Jeff Gannon. And last month I had terrific traffic thanks to Michelle Malkin linking me five or six times on the Air Enron story.

You can see a generally rising trend there, but how much of that is due to getting occasional big links, and how much is permanent? It's obviously somewhere between the peaks and valleys, but where?

Then it hit me. Why not look at my worst traffic days for each month? Presumably these are the die-hards, the folks who come over when I don't get a post link from Mrs M, or Lorie Byrd or Kitty or Ankle-Biting Pundits or Conservative Grapevine ("It's like morning coffee").

Here are the lowest traffic days each month since November, when I started blogging significantly over here again:

Month ..Lo Traf. .Date

Moved up quite a bit there over the summer, although again there are a few anomalies. For example, the low traffic days for December and July were for Christmas and Independence Day, respectively. Most of the other lows were set on weekends, when everybody's traffic is off. So here's a look at my monthly lows on weekdays which were not a holiday:


Fairly regular rise there; February still sticks out, but not quite as dramatically as in the graph above.

If we run a three-month moving average, using the month before, this month, and the next month, here are the results:


Note: This may not be the best way to analyze all blogs. I post almost every day (I think I've missed one day this year), so somebody who takes a week off here or there may get different results. And it may not work for the bigger blogs. But I thought I'd share this bit of inside blogging for others looking for a different way to look at traffic.


  Endorsements: "11 Most Underrated Blogs"--Right Wing News

"Brainster is the Best"--Allman in the Morning FM 97.1 Talk (St. Louis)

"This is blogging like it oughta be"--Tom Maguire (Just One Minute)

"Quite young and quite nasty"--Civil Discourse Bustard (One out of two ain't bad)

Contact Me: pcurley (at) cdwebs (dot) com

Brainster in the Media

Howard Kurtz's Media Notes: May 27, 2005

Slate Today's Blogs:

March 16, 2005

May 9, 2005

June 3, 2005

Cited for Breaking the Christmas in Cambodia story (at Kerry Haters):

Hugh Hewitt: KerryHaters was on this story a long time ago. How could the elite media not have asked these questions before now?

Ankle-Biting Pundits: Our friends Pat and Kitty at Kerry Haters deserve the blog equivalent of a Pulitzer for their coverage of Kerry's intricate web of lies regarding Vietnam.

The Weekly Standard

Les Kinsolving

Greatest Hits

What If the Rest of the Fantastic Four Were Peaceniks?

Lefty Bloggers on Gay Witchhunt (linked by 16 blogs including Instapundit)

Kitty Myers Breaks Christmas in Cambodia

Brainster Shows Brinkley Says No Christmas in Cambodia

Explanation of the Blog's Name

Power Ratings Explained

blog radio

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