Air America Radio Doing Better and Better! And Better Than That Even!--Updated
Hmmm, interesting comparison here between two posts at Blogcritics by Balletshooz. In this one
, which I linked just a day or two ago:Denver's KKZN AM was up 300%This post
, by the same person, a few days later:In the previous quarter, KKZN received a 1.6 rating. Thus, KKZN has shown an increase of 25% in just 3 months.
Update: Okay, looks like the guy at Blogcritics was right; I tracked down this story
on Airhead America in Denver that says the station's rating as of Spring 2004 (prior to the changeover) was 0.5; they pulled that up to 0.9 in the 3rd quarter, 1.6 in the fourth and stayed at 1.6 in the first quarter of 2005, with 2.0 in the latest quarter. From 0.5 to 2.0 is a quadrupling of the audience, or an increase of 300%. Of course, at 0.5 the station was pulling in about 10,750 listeners so even with the dramatic rises, it's about 43,000. But in Denver, it seems safe to say that Air America has shown pretty good growth.